We’ve just launched seven powerful business growth strategy videos that will help you attract more clients, drive more cash and grow your business even in this recession! You can receive them for free by going here…
Here’s what you’ll learn in these seven free videos …
* The Right Mindset To Grow Your Business - Using The Natural Laws of The Universe
* Attract More Clients - Discover The Ideal Client That Will Make You Wealthy
* Automatic Wealth - Using The Unlimited Potential of Your Sub Conscious Mind
* Your Client’s Decision Making Process - Finding The “Hot Buttons” That Compel Your Prospects To Buy From You
* Accelerating Your Manifestation - The Neural Reconditioning Process
* Elevator Pitch - What To Say In Less Than 10 Seconds That Move Your Prospects To Buy What You Sell
*Marketing That Works - How To Create Competition-Crushing Marketing
Let’s face it, with everything that’s going on in business today getting some FREE marketing and publicity would be pretty cool don’t you think? Well, here’s your chance!
Get connected with other entrepreneurs and small business owners by contributing to Small Business Marketing on a Milk Money Budget! Stepmom moveMiddle of Nowhere move This guidebook is full of free & low-cost marketing tips. Just click here to get started and learn about all the other prizes you could win for your business, like a social media make over or you own podcast!
As we continue our March series on identifying your nice market, we feel compelled to continuously show you classic small business marketing mistakes. Here’s a big one: Not knowing why your client WANTS your product or service as opposed to why they NEED your product or service. There is a big difference. This week we’ll post a video on it, but here’s an article that will get you started. This is a repost from our founder, John Assaraf last year:
The Difference Between Demographics and Psychographics
When it comes to finding your ideal client, there is a basic principle that you must remember. Your prospects buy what you sell because they have specific needs or wants. Your job as a business owner
is to know, understand and deliver the solutions for those needs and wants, which will differ depending on each specific business. Therefore, it’s critical that you know exactly what your prospect’s needs and wants are. If you distill it down to one significant purpose, it would be to create a match between your buyer and your product or service.
There are two primary categories of information that will assist you with this determination.
We’re devoting many of our March posts to the importance of playing in a very specific niche market and an ideal client. This is a great piece to launch our series. Now more than ever, every small business owner needs to be identifying their niche market.
Have you ever wondered how so many beauty salons, web design companies, attorneysRomper Stomper rip or Mexican restaurants can exist in the same geographic area? Especially in small populated areas? Maybe the demand is high. Or, perhaps some of these businesses have set themselves apart by targeting a niche market. Continue reading →
Just this past Wednesday, as many Angelenos were heading home after a long days work, a select group of smart-minded LA small business owners gathered for the monthly O.N.E. (OneCoach Networking Event), which was once again held at the inspiring entrepreneurial work space of BLANKSPACES, designed and owned by Jerome Chang. Continue reading →
A bold Statement…well, maybe. But it’s absolutely possible.
In any kind of navigation—whether steering a ship or your business–slight course corrections can yield dramatic results. There’s a predominant belief that as a business owner I have to make large wholesale changes to some element of my business to get large wholesale results. Not True! Continue reading →
On any given day in Los Angeles, a small business owner has the choice of participating in a variety of activities to grow their business whether through a workshop, a tele-seminar, a networking event or maybe a special presentation. This coming Tuesday November 11th at the Sheraton Gateway Hotel Los Angeles, - two top entrepreneurs, Bill Harris
and Roger Hamilton have gotten together to explain how to thrive in tough times.
SInce we at WorkSmart LA are huge proponents of spending quality time ‘working ON your business’ as well as ‘working IN your business - what better way then surrounding yourself with motivated like-minded entrepreneurs on the road to success.
Presented by XLNT Events, a forward-thinking events company that puts on a variety of inspirational and empowerment events around the United States, seek out speakers from all over the world and bring them to events in cities around the USA.
In this informative and fast-paced evening, you’ll learn:
* How those who know what to do can turn bad times into golden opportunities…
* How you can position yourself to be part of the solution and, in doing so, become wealthy while others are losing everything…
* How you can take advantage of an amazing breakthrough that protects you from the crippling physical, emotional, and psychological effects of stressful times while making you more creative…
That was the overall theme last weekend at the Mind, Marketing and Millions small business conference in Marina Del Rey, hosted by OneCoach International - in uncovering the 3 essential ways to grow any business and triple revenues;
The challenge most small business owners face, is that they don’t know what they don’t know - so they end up focusing on just one of these ways…can you guess which one? Yep, attracting more clients. Which turns out to be the most expensive way to grow a business.
This past weekend, while a majority of Angelinos were spending their time working IN their business - some 200+ LA small business owners filled the Marriott in Marina Del Rey to spend time working ON their business and tripling their revenues.
Everything has a start…and everything has a finish. And sandwiched in between is a process. When Going from start-up (start) to the first million (finish) it’s the process in between that determines the speed and accuracy. Of course having the right process helps. Building a business is a series of steps, flying an airplane…a series of steps, proficiency at a musical instrument, baking a cake and building a community…you guessed it…a series of steps. No wonder why paint-by-number always looked exactly like what the cover of the box looked like? Following a known process gets me to a predictable result.
When I get in the car and drive from LA to San Francisco, I follow a map–a visual process. If I were to get in and just drive, I might make it eventually, but not without some real wasted energy. Those map guys are awesome for having laid out the process for getting from anywhere to anywhere.
Now hear this: Building a business is a process
I love to use real world –LA World– examples. Yves Vacherres of Club Gourmet
is following a process to take his high-end home gourmet delivery service to people who want it at their door, healthy and convenient. He figured out who he wanted to serve, mapped out how they make decisions, built his uniqueness on what would make them jump up and down, figured out how to communicate with them and roped them in…willingly. Notice he didn’t do the reverse and build his business around what he wanted.
Every time that I’ve looked back and asked why I haven’t gotten the end result that I wanted, I found that I sidestepped the process. I skirted around an important or small component. I let my lack of patience get in the way.
Your business should have a process mapped out from where you are to where you want to be. This is your map, your paint by number.
Building and following a process also requires time to step out of your business and work on
your business. It requres planning, review, course correction and reflection. This is also one of the steps in the process.
Would you build a home without a blueprint? Why would you build a business without one.
To breathe some life back into the Los Angeles small business community, OneCoach™, BLANKSPACES, and Ameriprise Financial have joined forces to offer a FREE Business-Growth Workshop that will reveal the secrets that EVERY business owner MUST know to not only survive this economy, but thrive!
$675 valued event - Saturday October 18th from 8:00am - 1:00pm @ BLANKSPACES, 5405 Wilshire Blvd.:
• Complimentary breakfast and lunch and business growth workshop
• Additional Financial Strategies Workshop for the Small Business Owner hosted by Ameriprise Financial
• 20 free hours at the BLANKSPACES Work Bar or 10 free hours at a BLANKSPACES Work Station.
• 60-minute Business Growth Assessment with a OneCoach Business Advisor
• A coupon for 1 free hour of BLANKSPACES conference room time, compliments of FreshBooks accounting software
The great thing about being a small business owner is that you have no one to answer to - the challenging aspect of being a small business owner, is that you have no one to answer to…yikes!
A common mindset of small business owners is ‘I don’t need any help, I’m running my business and I’ll do it myself”! Well, sometimes it can be scary running a business, wearing all the hats, just scraping by, worrying about whether you’ll get out of the red - but guess what, it’s ok to admit that you don’t necessarily know everything.
Successful small business owners know when to call on their resources and look outside the box for assistance. They know how to attract more clients and keep their existing customers engaged and spending despite the conditions of the economy. The top 1%, those that are making over $5 Million in revenues a year, get to where they are because they’ve learned what to do and how to do it from other successful entrepreneurs.
You can be in business for yourself but you don’t need to be by yourself - for more info on this opportunity, click here.TMNT ipod
