April 15th, 2009 — MarketSmart
Here are 2 of the latest marketing tip submissions from our contest. You can get more tips, or enter your own for the chance to be published in our upcoming book ‘Small Business Marketing on a Milk Money Budget’ 365 Powerful, Cutting-Edge—and Affordable—Marketing Tactics
Every Small Business Owner Needs to Know. Watch this video and find out!
February 27th, 2009 — ThinkSmart
The answer is YES, it is possible. IF…you follow this principle delivered by John Assaraf, best-selling author of ‘The Answer; Grow Any Business, Acheive Financial Freedom, and Live an Extraordinary Life’ Norbit full .
Based on the principles of Pareto’s Law
or the 80/20 rule, John explains that in order to grow your revenues and profits you CANNOT allocate the same amount of time to all of your business activities.
“Suppose your business has 50 different activities, such as sales, marketing, operations, finance, research, customer service and so on. According to the Pareto Principle, 20 percent of those activities will generate 80 percent of your revenues. Conversely, 80 percent of those activities will generate only 20 percent of your revenues. Doing the math shows that 10 out of the 50 activities will produce four-fifths of all the income your business generates.
Now, assume that your business takes in $100,000 a month. According to the Pareto Principle, 10 of your 50 activities would account for $80,000 of your monthly revenue, which works out to $8,000 per activity. Conversely, 40 of the activities would produce only $20,000 each month, which pencils out to a paltry $500 per activity. Sixteen times 500 equals 8,000, so your top 10 revenue-producing activities are 16 times more effective than the bottom 40.
Suppose you took it even further and moved the 80/20 ratio to 90/10, so that only 10 percent of your activities produced 90 percent of your revenues. That would make you 81 times more effective than you currently are. Merely by focusing your time and attention on the five or ten activities that have the highest impact on your business, you can increase your revenues and income by 16 to 81 times!
If you like what you just read, download the audio ‘The Power of 16x’ Duets full
, and you can also email me for an accompanying activity worksheet so you can start implementing this strategy and growing your revenues by 16 times right now!! spencer@worksmartla.com
January 31st, 2009 — GrowSmart, MarketSmart, SellSmart, business growth
You’ve heard the saying, ‘treat something like a hobby, it will pay you like a hobby’. If networking is going to be one of your strategies to growing your business - treat it like a strategy! Don’t be an amatuer…
BNI founder and chairman, Dr. Ivan Misner, leads the world’s largest referral organization for business owners, and professionals. It’s sole purpose is the referral network strategy.
The key to networking? You MUST set obtainable goals and objectives. Often times, people attending a networking event will set the objective of ‘what time am I going to leave…’ Well, your results will reflect that - so make a change! Be specific, put some measurable numbers to it…how many events will I attend per week, how many people am I going to meet, what type of contacts am I looking for.
In a recent interview with Dr. Ivan Misner, he reveals the top 10 traits of a master networker;
10. Dedicated to working in their network; be an expert and effectively work your network.
9. Sincerity; be completely sincere and connected with the people in your network.
8. Helpfulness; enact ‘givers gain’ or ‘the law of reciprocity, be willing to give before you receive.
7.
be in integrity and full gratitude at all times.
December 28th, 2008 — Uncategorized
In a down economy, we have got to get creative. This is the time when we must come up with new marketing methods, new pricing strategies, new markets to penetrate. The one drawback to all of these new efforts, is the cost. There is one way to get yourself out there, without breaking the bank. We hear about it all the time, we know it’s a good idea…but so many of us just don’t do it. The strategy I am referring to is Networking.
Continue reading →
December 14th, 2008 — MarketSmart
Just this past Wednesday, as many Angelenos were heading home after a long days work, a select group of smart-minded LA small business owners gathered for the monthly O.N.E. (OneCoach Networking Event), which was once again held at the inspiring entrepreneurial work space of BLANKSPACES, designed and owned by Jerome Chang.
Continue reading →
November 9th, 2008 — LiveSmart
On any given day in Los Angeles, a small business owner has the choice of participating in a variety of activities to grow their business whether through a workshop, a tele-seminar, a networking event or maybe a special presentation. This coming Tuesday November 11th at the Sheraton Gateway Hotel Los Angeles, - two top entrepreneurs, Bill Harris
and Roger Hamilton have gotten together to explain how to thrive in tough times.
SInce we at WorkSmart LA are huge proponents of spending quality time ‘working ON your business’ as well as ‘working IN your business - what better way then surrounding yourself with motivated like-minded entrepreneurs on the road to success.
Presented by XLNT Events, a forward-thinking events company that puts on a variety of inspirational and empowerment events around the United States, seek out speakers from all over the world and bring them to events in cities around the USA.
In this informative and fast-paced evening, you’ll learn:
* How those who know what to do can turn bad times into golden opportunities…
* How you can position yourself to be part of the solution and, in doing so, become wealthy while others are losing everything…
* How you can take advantage of an amazing breakthrough that protects you from the crippling physical, emotional, and psychological effects of stressful times while making you more creative…
About the presenters;
October 12th, 2008 — MarketSmart
To breathe some life back into the Los Angeles small business community, OneCoach™, BLANKSPACES, and Ameriprise Financial have joined forces to offer a FREE Business-Growth Workshop that will reveal the secrets that EVERY business owner MUST know to not only survive this economy, but thrive!
$675 valued event - Saturday October 18th from 8:00am - 1:00pm @ BLANKSPACES, 5405 Wilshire Blvd.:
• Complimentary breakfast and lunch and business growth workshop
• Additional Financial Strategies Workshop for the Small Business Owner hosted by Ameriprise Financial
• 20 free hours at the BLANKSPACES Work Bar or 10 free hours at a BLANKSPACES Work Station.
• 60-minute Business Growth Assessment with a OneCoach Business Advisor
• A coupon for 1 free hour of BLANKSPACES conference room time, compliments of FreshBooks accounting software
The great thing about being a small business owner is that you have no one to answer to - the challenging aspect of being a small business owner, is that you have no one to answer to…yikes!
A common mindset of small business owners is ‘I don’t need any help, I’m running my business and I’ll do it myself”! Well, sometimes it can be scary running a business, wearing all the hats, just scraping by, worrying about whether you’ll get out of the red - but guess what, it’s ok to admit that you don’t necessarily know everything.
Successful small business owners know when to call on their resources and look outside the box for assistance. They know how to attract more clients and keep their existing customers engaged and spending despite the conditions of the economy. The top 1%, those that are making over $5 Million in revenues a year, get to where they are because they’ve learned what to do and how to do it from other successful entrepreneurs.
You can be in business for yourself but you don’t need to be by yourself - for more info on this opportunity, click here.TMNT ipod
